Nike’s Online Privacy Policy (USA)

Nike is committed to respecting the privacy and security of your personal information. The following U.S. online privacy policy, updated in February 2007, describes the information we collect and how we use it. By using this website, you consent to our privacy policy.

For questions or concerns, please contact us at:

Nike
Attn: Consumer Services/Privacy
One Bowerman Drive
Beaverton, OR 97005
(800) 806-6453

Collecting Information

Like many websites, we gather information about how visitors use our website. In general, you can visit many of our web pages without telling us who you are or revealing any personal information about yourself. We may track your visit for trends and statistics, but you will remain anonymous unless you tell us who you are. Once you choose to give us your personal information, you are not anonymous to us. For more information, see “Cookies and Pixel Tags” section below.

We request information from you (which may include name, address, telephone number, email address, gender and when necessary, other information) when you:

  • Registering for updates using the “Stay Informed” form
  • Apply to host a Reuse-A-Shoe drive
  • Request information on Nike Grind surfaces
  • Request information on becoming a Nike Grind partner
  • Request to receive communications
  • Participate in a promotion or other website feature

In order to better understand your preferences and better serve you, we may combine information you give us online with other information from Nike sources, transactions and communications. This may include data from Nike stores, direct mail, events, or online marketing. We may also combine that information with data that is publicly available and data that we receive from other reputable sources. This data may include postal address updates and demographic data. We collect information respond to customer service inquiries and for analysis purposes only. All data combined and stored with online data is protected by this privacy policy.

Using Information

We may use the information we collect to:

  • Customize and/or personalize your communications and website experience
  • Better respond to your customer service inquiries
  • Communicate with you about your involvement in the program or customer service needs
  • Communicate with you about our products and events, and for other promotional purposes
  • Improve our business
  • Administer contests, promotions, surveys or other website features

Sharing Information

For the purpose of operating our business, we may transfer information between Nike and our preferred service providers who use that information only to conduct Nike business. For example, they may handle Nike’s credit card processing, shipping, data management, email distribution, market research, information analysis, and promotions management. We may also share your information to administer a website feature (e.g., music download or race registration) and in that case will notify you before you give us your information. We provide our preferred service providers with the information they need to perform their services and work with them to respect and protect your information.

From time to time we might establish a business relationship with carefully selected persons or companies whom we believe trustworthy. These are known as our Select Partners. In such cases we might share and cross-reference information, including personally identifiable information about you that will enable such persons or entities to contact you regarding products and services that may be of interest to you. If you prefer that we do not share any information with these companies, please click here.

We may provide your information to NIKE Inc. wholly owned companies and affiliates, which may be outside the U.S. We may provide information to other companies for purposes such as reporting and marketing.

On rare occasions, we may disclose specific information upon governmental request, in response to a court order, when required by law, to enforce our website policies, or to protect our or others’ rights, property, or safety. We may also share information with companies assisting in fraud protection or investigation. We do not provide information to these agencies or companies for marketing or commercial purposes.

Cookies and Pixel Tags

A cookie is a small removable data file that is stored by your web browser on your computer. Cookies allow us to enhance and personalize your online browsing and shopping experience.

For example, we use cookies to:

  • Recognize you when you return to our website
  • Analyze visitor behavior

You can choose to have your computer warn you each time a cookie is being sent or you can choose to turn off all cookies. You do this through your browser (like Netscape Navigator or Internet Explorer) settings. Each browser is a little different, so look at your browser Help menu to learn the correct way to modify your cookie settings. If you turn cookies off, you won’t have access to many features that make your site experience more efficient and some of our services will not function properly.

We also use pixel tags—tiny graphic images—to help us analyze your online behavior. Pixel tags also allow us to send you email in a format you can read and let us know when you have opened an email message from us.

We may use pixel tags to collect information about your visit, including the pages you view, the links you click and other actions taken in connection with our sites and services. We also collect certain standard information that your browser sends to every website you visit, such as your IP address, browser type and language, access times and referring Web site addresses.

We also work with other companies who use tracking technologies to serve ads on our behalf across the Internet. These companies may collect non-personally identifiable information about your visits to our website and your interaction with our communications, including advertising. If you would like to opt-out of 3rd party companies collecting non-personally identifiable information during your visits, please click here.

Unsubscribing, Removing or Modifying Your Information

We want to communicate with you only if you want to hear from us. If you prefer not to receive information from Nike or would like to update or change your personal information or preferences, follow the instructions below.

To unsubscribe from an email, please follow the instructions in any email you receive. You can also send a request. Be sure to include your first and last name and account email address in the “message” box.

SMS Messages

To unsubscribe from SMS messages, please follow the instructions in the SMS messages you receive.

Communications in Progress/Sales and Service Information.

Please note, if you have unsubscribed from any Nike communications, due to production schedules, you may receive communications already in production. Also, if you request your registration information be deleted or if you unsubscribe from communications, we may maintain information about sales transactions or service inquiries for future service and record keeping purposes.

Children’s Privacy

We do not knowingly collect personal information from children under 13.

Policy Changes

We may change our privacy policy from time to time. We encourage you to refer to this policy on an ongoing basis so that you understand our current privacy policy. This policy was last modified on October 22, 2008.

Questions and Feedback

We welcome your questions, comments, and concerns about privacy. Please send us any and all feedback pertaining to privacy, or any other issue.

Terms and Conditions

Please also visit our Terms and Conditions section that explains other terms governing the use of our website.